Media Services

Cybersecurity Media Marketing is Our Expertise

CyberTheory is a full-service advisory firm specializing in cybersecurity marketing support. Our media services and marketing strategy leverage cybersecurity insider intelligence and proprietary data models for optimal outcomes.

media marketing persona

Persona Development

Know your customers and speak to their needs.

Our experience profiling buyer personas allows us to be able to map their qualities to your unique value proposition.

cybersecurity media content

Content Strategy

Align your marketing goals with purposeful communication.

We define how your content is connecting with prospects, aligning to business processes, and supporting the goals of your organization.

cybersecurity media marketing

Lead Generation

Strategic advisory support from lead generation to lead management.

We make sure no lead is left behind: from lead generation to lead management.

Unmatched Media Market Leader in IT and Cybersecurity

We are a trusted leader and provider of cybersecurity media marketing services. Our sister company, ISMG is the number one media sponsor for RSAC since 2007 – hosting over 200 interviews with cybersecurity leaders every year in one of our two production studios at the conference venue.

With 34 separate properties, we have the broadest portfolio of multimedia cybersecurity assets in the world. In 2020 alone, we have produced over 200 events, totaling over 10,000 live hours of studio and event programming on our digital and virtual channels.

Guidance for every step of the marketing cycle.