A Marketer’s Competition
In this episode of Cybersecurity (Marketing) Unplugged, Bruce also discusses: Noise level in cybersecurity marketing; How particular product ties fit to a problem; Investing a
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Webinars 3.0:
The Cybersecurity Marketer’s Checklist
Featuring Mary Owen, VP of Marketing and Demand Generation at KnowBe4
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Expanding Your Marketing Process
In this episode of Cybersecurity (Marketing) Unplugged, Kale also discusses: The growth of systems and design thinking through global challenges; Marketers using systems and design
Revisiting the Global Threat Landscape One Year After SolarWinds
In this episode of Cybersecurity (Marketing) Unplugged, Sels also discusses: BlackBerry and how they help organizations secure data; The real cyber threat at hand: What’s
Changing Data Quantification in Security Insurance
In this episode of Cybersecurity (Marketing) Unplugged, Peachey also discusses: Important security tools to reduce your attack surface: Colonial and the coverage on critical infrastructure;
The Double-Edged Sword: AI
In this episode of Cybersecurity (Marketing) Unplugged, Abdel-Khalik also discusses: Patterns he’s seen in AI and the ability to automate things that humans understand very
Filling The Gaps in Cyber Warfare
In this episode of Cybersecurity Unplugged, Dr. Cunningham also discusses: Getting a bigger and better view of the Zero Trust model in cyber warfare; His
A Medical Approach to Cybersecurity
In this episode of Cybersecurity (Marketing) Unplugged, Dr. Williams also discusses: How BlackFog applies medical professionalism to cybersecurity; Medicine and design drug therapy in cybersecurity
Putting The Brakes on Physical Data
In this episode of Cybersecurity (Marketing) Unplugged, Kruger also discusses: Military intelligence and Abiso: Creating a new tactical battlefield communication system; The concept of
Cloud Security: With Challenges Comes Solutions
In this episode of Cybersecurity (Marketing) Unplugged, Shua also discusses: His idea of a Cloud Security solution: Asset and infrastructure visibility; Cloud Orchestration and how
Israeli Cybersecurity Investing…Or Should We Call It Company Building?
In this episode of Cybersecurity (Marketing) Unplugged, Bobi also discusses: An overview of different investment strategies; Specific areas of the...
OT Security Marketing: Insights From the Plant Floor
In this episode of Cybersecurity (Marketing) Unplugged, Kamil also discusses: OT vs. IT Security; How Rockwell Automation works with its...
Part 2: Your Leads Suck, My Sales Rep Told Me So!
In this episode of Cybersecurity (Marketing) Unplugged, Kevin also discusses: The difference between third-party and first-party intent data; Strategies and...
Part 1: Your Leads Suck, My Sales Rep Told Me So!
In this episode of Cybersecurity (marketing) Unplugged, Kevin also discusses: The current state of B2B lead generation and demand generation;...
Webinars 3.0: The Cybersecurity Marketer’s Checklist
In this episode of Cybersecurity (Marketing) Unplugged, Mary also discusses: Where webinars fit in with her content marketing and demand...
Kubernetes and Complexity
In this episode of Cybersecurity (Marketing) Unplugged, Box also discusses: Service mesh as a potential solution D and how that...
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