COVID-19’s Impact on Cybersecurity Marketing
In this episode of Cybersecurity (Marketing) Unplugged, Netzer also discusses: The mid of the market and how Perimeter 81 reaches their typical customers during this
Are We Prepared?
In this episode of Cybersecurity (Marketing) Unplugged, Beckman also discusses: The downstream implications of countries dispersing and distributing operations and data assets; How Microsoft and
Day Zero
In this episode of Cybersecurity (Marketing) Unplugged, Zioni also discusses: The downstream dependencies on other open source programs that are called by API; How organizations
Hunting The Bad Guys
In this episode of Cybersecurity (Marketing) Unplugged, Khanashvili also discusses: How Hunters is dealing with the big golden SAML attack and how the attack works;
Cryptocurrency Bloodbath
In this episode of Cybersecurity (Marketing) Unplugged, Bird also discusses: Crypto as a means of commerce in exchange due of the collapse that it’s currently
Separating the Hype From the Reality
In this episode of Cybersecurity (Marketing) Unplugged, Bordow also discusses: The quantum computing hype versus reality: His assessment of our quantum program’s current state; Two
The Nature of Application Code
In this episode of Cybersecurity (Marketing) Unplugged, Ribeiro also discusses: Marketing material in website and application code and how his product works to identify corrupt
A New CISO Playbook
In this episode of Cybersecurity (Marketing) Unplugged, Mazal also discusses: What Kandji does to help organizations have seamless ease of development across the global landscape;
Chasing the Unattainable Aim of Security
In this episode of Cybersecurity (Marketing) Unplugged, Spafford also discusses: Who and what could be behind the pileup of attacks on security vendors; How our
B2B Cybersecurity Leads: What's the Best Method for Acquisition?
In this episode of Cybersecurity Marketing Unplugged, Shaina also discusses: A comparison between generating leads through impression-based tactics and using...
Content Syndication as a Foundational Element of Lead Generation
In this episode of Cybersecurity Marketing Unplugged, Freya discusses: Leveraging content syndication to increase brand exposure; Attracting targeted B2B IT...
CISO Community Management From the Vendor Perspective
In this episode of Cybersecurity Unplugged, Dan also discusses: The main benefits in creating and managing the CISO community he’s...
Israeli Cybersecurity Investing…Or Should We Call It Company Building?
In this episode of Cybersecurity (Marketing) Unplugged, Bobi also discusses: An overview of different investment strategies; Specific areas of the...
OT Security Marketing: Insights From the Plant Floor
In this episode of Cybersecurity (Marketing) Unplugged, Kamil also discusses: OT vs. IT Security; How Rockwell Automation works with its...
Part 2: Your Leads Suck, My Sales Rep Told Me So!
In this episode of Cybersecurity (Marketing) Unplugged, Kevin also discusses: The difference between third-party and first-party intent data; Strategies and...
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