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Cybersecurity (Marketing) Unplugged

patricia-interview

Are We Doomed?

In this episode of Cybersecurity (Marketing) Unplugged, Muoio also discusses: Why companies should think about cyber resilience, not just cybersecurity; Software vulnerabilities and our future

john-interview

Protecting Neural Networks

In this episode of Cybersecurity (Marketing) Unplugged, Sestito and Kindervag also discuss: Why machine learning is becoming more important in the market; HiddenLayer’s ideal customer

Derigiotis-interview

Players in the Crypto Space

In this episode of Cybersecurity (Marketing) Unplugged, Derigiotis also discusses: The impact young Sam, FTX and Alameda and the insurance industry; Bridging between two different

Lubetzky-interview

Securing The SaaS Layer

In this episode of Cybersecurity (Marketing) Unplugged, Lubetzky also discusses: Wing Security’s inventory of SaaS applications that are being used; Her direct experience with end-user

stone-interview

The CISO and The Cyberattack

In this episode of Cybersecurity (Marketing) Unplugged, Stone also discusses: How the CISO job level is affected by cyberattacks; The difference between CISOs’ best intentions

Golubchik-interview

Protection in The Platform

In this episode of Cybersecurity (Marketing) Unplugged, Golubchik also discusses: Tools and products you’ll want to integrate with; His strategy for international growth; Accumulating data

hason-interview

Machine Learning and AI: Where do we go?

In this episode of Cybersecurity (Marketing) Unplugged, Hason also discusses: The most promising applications for AI and Machine Learning;  The human factor that’s involved in

weiss-interview

Isolating Control Systems

In this episode of Cybersecurity (Marketing) Unplugged, Weiss also discusses: What control systems consist of; The two-fold problem between IT and the CISO; Differences in

dougherty-interview

The Middle of the War

In this episode of Cybersecurity (Marketing) Unplugged, Dougherty also discusses: If we can imagine a future of preparedness to launch a conventional warfare attack like

shaina xm

B2B Cybersecurity Leads: What's the Best Method for Acquisition?

In this episode of Cybersecurity Marketing Unplugged, Shaina also discusses: A comparison between generating leads through impression-based tactics and using...
freya ward

Content Syndication as a Foundational Element of Lead Generation

In this episode of Cybersecurity Marketing Unplugged, Freya discusses: Leveraging content syndication to increase brand exposure; Attracting targeted B2B IT...
dan-interview

CISO Community Management From the Vendor Perspective

In this episode of Cybersecurity Unplugged, Dan also discusses: The main benefits in creating and managing the CISO community he’s...
bobi-interview

Israeli Cybersecurity Investing…Or Should We Call It Company Building?

In this episode of Cybersecurity (Marketing) Unplugged, Bobi also discusses: An overview of different investment strategies; Specific areas of the...
kamil-interview

OT Security Marketing: Insights From the Plant Floor

In this episode of Cybersecurity (Marketing) Unplugged, Kamil also discusses: OT vs. IT Security; How Rockwell Automation works with its...
kevin-interview

Part 2: Your Leads Suck, My Sales Rep Told Me So!

In this episode of Cybersecurity (Marketing) Unplugged, Kevin also discusses: The difference between third-party and first-party intent data; Strategies and...

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