CISO and Beyond

Master messaging requirements for every CISO stakeholder arm.

We know the messaging requirements for every stakeholder in the security org. We’ve worked with them all. When assessing products and services, these professionals are often the ones taking a deeper dive.

Cybersecurity subject matter experts have the experience and knowledge to take apart a feature or technology. So we know what gets them excited. It’s what makes our marketing approach so effective. We have proprietary cybersecurity persona mapping data. Understanding CISO stakeholder problems means closing deals faster.

Connect with a CyberTheory marketing advisor for a consultation.

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Meet the Modern Day CISO

Everybody may want the CISO’s attention, but our experience has shown this executive relies on a consortium of cybersecurity business units for advice and support. No matter your solution, someone within the CISO job-function stack will have purview within the following areas and should be targeted appropriately

Application Security / DevSecOps
Business Continuity / Disaster Recovery
Cloud Security
Compliance
Data Security
Endpoint Protection
Identity & Access Management
Managed Security Services
Network Security
Security Awareness Training
Security Information & Event Management
Vendor Risk Management

Guidance for every step of the marketing cycle.

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